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HOLY: A Consecrated Ode to Self-Care

Cover Art for Holy by Jamila Woods The allusion to divinitive writing in poetic assent is familiar to Jamila Woods’ song Holy . In reference to biblical versing, Woods asserts artistic licence in melody that despite of tough situations, she is fearless in love instead. With a familiar distress of a people frenzied with anxiety and looming nerves based on worldly uncertainties, Holy is an affirmation to many that with self-love there is confidence. With shots of Woods in a bathtub and a dancer winsomely whirling from bed, the visuals to Holy ascertain the habitual regimens of resting and cleansing as self-care. Sharing the concept of the video in a press-release, Woods stated, “I wanted to represent self-care as a sacred act, to make ordinary daily rituals in bedrooms and bathtubs feel magical.” Directed by Sam Bailey, co-creator of Brown Girls, the features in Holy ascertain the significance of self-love as an instrument of personal revolution. Alongside the re...

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